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Full Frame E-Mount FE 24-70mm F2.8 G Master Lens II

  • E-mount Full Frame format
  • G Master standard F2.8 zoom
  • Compact and light weight with G Master quality
Model: SEL2470GM2

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Back Order Next estimated shipping date is 18 April 2024

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What can I request for a price match?
Price match requests are available for some Sony products sold at our online Sony stores (store.sony.com.au (Australia) and store.sony.co.nz (NZ)) or our Sony stores in Australia and New Zealand. If the online Sony Store product page or Sony Store staff at our stores indicate that a Sony product is available for a price match request, you may be eligible for price matching if it is:

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The product must be a matching brand, model number and colour to be eligible.

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We may match local retailers in Australia and NZ (including their online prices) and marketplace sellers in Australia and NZ that source genuine Sony products that have the product in stock or available for pre-order online or in store.

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Choose How You Want to Price Match
After reviewing the above criteria, follow the simple steps below:
1 1

Online

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Find a qualifying product from a qualifying retailer that you want to ask Sony to price match. The price must be current on the day of request and available to purchase at that price.

2 2

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Fill out the form that can be found on selected product pages - unless excluded from our Price Match. If you require assistance, reach out to our Live chat. Please be prepared to direct our support staff to the ad or website that is displaying the current lower price you would like to match.

Should your price match request be successful, we will contact you and update your shopping cart. Make sure to create/sign in to your account and add the product to cart to make this quicker. If your price match request is successful it will be valid for the time specified by our support staff – this time will vary according to product and time of request. If you do not proceed with the sale within this time, the price match price for the product will no longer apply and the price in your cart will revert to the current price for the product at store.sony.com.au (Australia) or store.sony.co.nz (New Zealand) at the time the price match expires.

1 1

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Find a qualifying product from a qualifying retailer that you want to ask Sony to price match. The price must be current on the day of request and available to purchase at that price.

2 2

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Take your catalogue, flyer, printed email into one of our Sony Stores to request a price match. If your price match request is successful the Sony Store staff member will tell you how long the price match is valid for. This will vary according to product and time of request. If you do not choose to proceed with the sale within the time specified by the Sony Staff member, your price match will expire.

Price Match Terms

    Customers may request a price match from Sony against the price being offered by another retailer for the same product, subject to these terms (“Terms”). In these Terms “Sony” means Sony Australia Limited (Australian purchases) or Sony New Zealand Limited (NZ purchases).

    1. Price match request is available for new Sony products sold by Sony that appear with the:
    a) “Request a Price Match” button on their product page (online purchases at store.sony.com.au (Australian purchases) or store.sony.co.nz (NZ purchases); or
    b) where indicated by Sony Staff (in store purchases at Sony stores in Australia and NZ).

    Products made available for price match are at Sony’s discretion and may change frequently.

    2. Sony may in its discretion choose to offer a price match for a current Sony product sold by Sony against a competing qualifying product (as defined below) when requested by a customer. Requests may be eligible for a price match if the below criteria are met. Sony will consider each case and communicate its result. This is not a price match guarantee. See this page for details on how to request a price match online or instore. Criteria:
    a) the product you are asking Sony to price match must be identical to the one being sold by Sony, including matching brand, model number and colour (“Qualifying Product”);
    b) the Qualifying Product must be in stock and available for sale (or available for pre-order online or in store) at a qualifying retailer (“Qualifying Retailer”). A Qualifying Retailer means:
    i) local retailers in Australia and NZ (including their online sales); and
    ii) marketplace sellers in Australia and NZ that source genuine Sony products; and
    c) the Qualifying Product must not involve one or more Exclusions, see below at end of these Terms for Exclusions. Exclusions may be updated from time to time.

    3. Other terms applicable to price match requests:
    a) Sony requires reasonable evidence to verify the price that the price match is being sought for. This may include a link to the advertisement, or a photo of the advertisement. The price must be current on the day of request and available to purchase (in stock) at that price;
    b) Price match may apply to multiple quantities of the same product at time of request to the limit set by Sony if the price match is offered (for example, if customer would like to purchase multiple quantities of the same product at the price match amount, Sony will indicate how many can be purchased at the price match price); and
    c) Australian purchases: We match store.sony.com.au on in store prices and in-store prices on store.sony.com.au. New Zealand purchases: We match store.sony.co.nz on in store prices and in-store prices on store.sony.co.nz.
    d) Price Match may not be valid in conjunction with any other offer or coupon. Check with Sony customer support (online purchases) or Sony stores in Australia or NZ at the time of making your price match request.

    4. If Sony approves the customer’s price match request the below terms apply. If Sony does not approve the customer’s price match request the customer will be informed of this. Terms that apply where price match is approved:
    a) Online purchases from store.sony.com.au (Australia) or store.sony.co.nz (New Zealand purchases):
    i) if price match is approved it will remain valid in the customer’s cart for the timeframe indicated by the Sony customer service team.
    ii) If customer chooses not to proceed with the sale within this time period, the price match price for the product will no longer apply and the price in the customer’s cart will revert to the current price for the product at store.sony.com.au (Australia) or store.sony.co.nz (New Zealand) at the time the price match expires.
    iii) If a customer removes a product subject to an approved price match from their cart, the product cannot later be added to the customer’s cart at the earlier price match price.
    b) In store purchases: if Sony approves the customer’s price match request, it will remain valid for the time period indicated by the Sony Store staff member. If the customer does not complete sale within this time period, the price match price will no longer apply.

    5. These Terms are governed by the laws of Australia (Australian purchases from Sony) and New Zealand (New Zealand purchases from Sony).

    Exclusions
    Current as at 1 November 2023
    1. Commercial quantities and pricing (price reduced due to volume or association).
    2. Stock Liquidations (goods sold by a business placed into receivership – closing down clearances).
    3. Prices where items are part of a package or bundle (Example: TV and Soundbar package, Sony will not match just the Soundbar at the reduced package price).
    4. Corporate offers where a valid account is necessary for eligibility or corporate (B2B) pricing or quotes.
    5. Price / advertising errors (technical issues, misquotes, or listings which are suspected to be incorrect).
    6. Parallel Import or Grey Market distributors.
    7. Interest free and finance offers where payment method is part of the price reduction.
    8. Offers and promotions where points make up payment.
    9. Seconds, refurbished or ex demo stock.
    10. Prices which Sony suspects are incorrect or are significantly below market / cost pricing.

    The above exclusions may not cover all situations. Other exclusions may apply and will be notified to you at the time of your request if applicable.

Recently purchased a Sony product and now seen it cheaper elsewhere? Get in touch with us at our customer support page to see if Sony, in their discretion, can offer you a partial refund. In addition, if Sony agrees to offer you a partial refund, then if we lower our in-store or online pricing during the return and exchange period, we will further match this lower price.
If you have any questions, please do not hesitate to reach out to our Live chat or give us a call. You can also speak to an assistant in-store for in-store price match requests.

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Delivery Information

Please note, we cannot deliver to PO Boxes, Parcel Lockers or international destinations and currently authority to leave (ATL) at doorsteps or un-signed is not available.

Delivery Australia

Australia

Regular deliveries to NSW, QLD and VIC metro areas should be received within 1-5 business days. For ACT, SA, WA, TAS, NT metro and other rural areas, orders should be received within 1-7 business days.

Delivery New Zealand

New Zealand

Regular deliveries to Metro areas should be received within 1-5 business days. For rural areas and Stewart Island, orders should be received within 1-7 business days but may dependant on local carriers.

Delivery Costs

Delivery Fees

Some orders may be charged a small delivery fee as part of the convenience of getting your order delivered to your doorstep. See checkout for final costs.

Delivery Sale Periods

Sale Periods

Delivery delays may be experienced during sale periods due to high demand.

  • For items over 20kg, Sony (or an authorised logistics provider) will contact to arrange a delivery time. Certain factors such as size, shipping address or volume of deliveries may delay shipments.
  • For returns, see our returns information for more details.
  • Shipping is only available to customers within NSW, VIC, ACT, QLD, SA, WA, NT, TAS only for orders on store.sony.com.au and to North Island, South Island, Stewart Island addresses only for orders on store.sony.co.nz
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Next-generation G Master standard zoom

The FE 24-70mm F2.8 GM is an updated “holy trinity” standard zoom, packing evolved optics and AF performance into a convenient, compact, lightweight zoom design that offers maximum mobility for both stills and movies. It is an ideal match for high-performance compact α system bodies, and will cover a wide range of shooting situations.

Next-generation G Master standard zoom
High resolution rivals the best primes
High resolution rivals the best primes
Excellent contrast at high spatial frequencies means superb resolution even at F2.8. Two high-precision XA (extreme aspherical) elements, two ED (Extra-low dispersion) glass elements, two Super ED glass elements, and a floating focus mechanism control chromatic aberration, astigmatism, distortion, and coma at all zoom and aperture settings. Nano AR Coating II subdues flare and ghosting for outstanding clarity.
Stunning G Master bokeh
Stunning G Master bokeh
Exquisite F2.8 bokeh extends throughout the zoom range thanks to advanced optical design and a new 11-blade aperture unit. Bokeh is enhanced by precise control of spherical aberration during design and for each lens during manufacture. Two XA elements with 0.01-micron precision suppress onion ring bokeh. Minimum focusing distance is 0.21 meters at 24 mm and 0.30 meters at 70 mm, with max. magnification of 0.32x.
The most compact, lightweight, and versatile in its class
The most compact, lightweight, and versatile in its class
The smallest and lightest F2.8 24-70mm zoom in its class, this lens offers unprecedented flexibility and freedom. It weighs just 695 grams, 191 grams less than the previous model. Its length has been reduced by 16 mm, and overall volume has been reduced by approximately 18%. Impressive portability and mobility make it a good choice for professional or enthusiast still or movie use in a wide range of situations.
Fast, precise AF and excellent response
Fast, precise AF and excellent response
Four of Sony’s original XD (extreme dynamic) Linear Motors, a floating focus mechanism, and advanced lens control achieve high AF precision and approximately 2x better tracking performance while zooming than the previous model. With a compatible body it can shoot at up to 30 frames per second. The new aperture unit also contributes to high speed, enabling full AF tracking performance even when shooting with the aperture stopped down.
Excellent control and reliability in any environment
Excellent control and reliability in any environment
An updated dust and moisture resistant design provides extra reliability for outdoor use in challenging conditions, and a fluorine coating keeps the front element clean. Convenient operation of circular polarizing and variable ND filters (optional) is provided by a special opening in the supplied lens hood. Two customizable focus hold buttons are provided for easy access and convenient control when shooting in any orientation.

Key Features

High resolution rivals the best primes

High resolution rivals the best primes

Excellent contrast at high spatial frequencies means superb resolution even at F2.8. Two high-precision XA (extreme aspherical) elements, two ED (Extra-low dispersion) glass elements, two Super ED glass elements, and a floating focus mechanism control aberration, for sharp, clear images at all zoom and aperture settings.Learn more about XA lens

Minimal flare and ghosting

Minimal flare and ghosting

Nano AR Coating II technology produces a uniform anti-reflection coating on lens surfaces, effectively subduing flare and ghosting. The lens's design suppresses internal reflections that can reduce clarity when shooting landscapes, sports, and a variety of other subjects. Excellent clarity is also an advantage for live streaming and similar events.Learn more about Nano AR Coating II

Stunning G Master bokeh

Stunning G Master bokeh

Beautiful F2.8 bokeh extends throughout the zoom range thanks to advanced optics and a new 11-blade aperture unit. Bokeh is enhanced by precise control of spherical aberration during both design and manufacture. Two precision XA elements suppress onion ring bokeh, while ED glass elements prevent colour bleeding for natural-looking circular bokeh. Learn about Super ED and ED glass

Smooth, quiet AF for movies

Smooth, quiet AF for movies

Focus is critical for slow motion, 4K, or 8K movies. With a-series bodies this lens reliably acquires focus and smoothly tracks moving subjects. Its four XD Linear Motors and advanced control technology achieve extraordinarily precise AF. Subjects are smoothly tracked, making it possible to leave focusing entirely to the camera.Learn more about XD Linear Motors

Small, light, and versatile

Small, light, and versatile

This lens is the smallest and lightest F2.8 24-70mm zoom in its class. It weighs just 695 grams (24.6oz), over 20 less than the previous model. It is 16mm shorter, and overall volume has been reduced by approximately 18. Excellent mobility makes it a great choice for professional or enthusiast still or movie use in a wide range of situations.

Customisable focus hold buttons

Customisable focus hold buttons

Two customisable focus hold buttons are provided for easy access and convenient control when shooting in horizontal or vertical orientation, and just about any angle. An alternative function can be assigned to the focus hold buttons from the body menus.Learn more about Focus Hold Button

Zoom smoothness switch

Zoom smoothness switch

Zoom ring torque can be adjusted via a two-position switch. With the switch in the Tight position the barrel won't extend unexpectedly during transportation or when the lens used on a tripod. The Smooth position provides light zoom operation for flexible, responsive shooting while also making it easy to produce smooth slow zoom for movies.

Aperture click and iris lock switches

Aperture click and iris lock switches

An aperture ring provides direct, rapid control. The aperture ring click stops can be turned ON to provide tactile feedback when shooting stills, or OFF for smooth, silent control when shooting movies. There is also an iris lock switch that prevents the aperture ring from being accidentally moved between the [A] and F2.8 ~ F22 settings.Learn more about Iris/Aperture Click Switch

Dust and moisture resistant design

Dust and moisture resistant design

An updated dust and moisture resistant design provides extra reliability for outdoor use in challenging conditions. Silicon seals around buttons and switches and a rubber gasket around the lens mount greatly reduce the likelihood of dust and moisture incursion.Learn more about Dust and Moisture Resistant Design

Lens hood with filter window

Lens hood with filter window

The supplied lens hood features an opening that allows convenient operation of circular polarising and variable ND filters.

Fluorine front element coating

Fluorine front element coating

The front lens element features a fluorine coating that repels water, oil, and other contaminants, while making it easier to wipe off any contaminants or fingerprints that do become attached to the lens surface.Learn more about fluorine coating

Excellent close-up performance

Excellent close-up performance

Minimum focusing distance is 0.21 meters at 24mm and 0.30 meters at 70mm, with maximum magnification of 0.32x. Deep bokeh at F2.8 is great for close ups. Floating focus ensures ideal sharpness throughout the zoom range and at all focusing distances, while inner focus enables impressive close-up stills or movies where space is limited.Learn more about Floating Focusing

Fast, precise AF and excellent response

Fast, precise AF and excellent response

Four of Sony's original XD (extreme dynamic) Linear Motors, a floating focus mechanism, and advanced lens control achieve high AF precision and tracking. Shoot at up to 30 frames per second with a compatible camera body. A new aperture unit also contributes to high speed, enabling full AF tracking performance with the aperture stopped down.Learn more about XD Linear Motors

Movie features refined for visual creators

Movie features refined for visual creators

Advanced lens design reduces focus breathing, focus shift and axial shift when zooming. Image and angle of view shifts are minimised for smooth movie imagery. XD Linear Motors and a new aperture unit contribute to quiet, low-vibration operation. The breathing compensation function provided in compatible a series bodies is also supported.

Natural, linear manual focus response

Natural, linear manual focus response

Linear Response MF ensures that the focus ring responds directly and linearly to subtle control when focusing manually. It also provides precise repeatability. Focus ring rotation translates directly to a corresponding change in focus, so control feels immediate and precise when shooting stills or movies. Learn more about Linear Response MF

Specifications

Mount

    • Mount Sony E-mount

Format / Type

    • Format 35mm full frame
    • Best For portrait, landscape, sports-action, astrophotography, cityscape, seascape, travel, all-rounder

Focal Length

    • Focal-Length 24-70
    • Focal Length (35mm) (APS-C) 36-105

Stabilisation

    • Image stabilization (SteadyShot) - (body-integrated)

Filter

    • Filter Diameter 82

Lens Specifications

    • Zoom system Manual
    • Teleconverter compatibility (x2.0) -
    • Teleconverter compatibility (x1.4) -
    • Mount Sony E-mount
    • Minimum Focus Distance 0.21(W)-0.3(T) m(0.69(W)-0.99(T) ft)
    • Minimum Aperture (F) 22
    • Maximum Magnification ratio 0.32 x
    • Maximum aperture (F) 2.8
    • Lens Groups / Elements 15-20
    • Hood Type Petal shape, bayonet type
    • Format 35mm full frame
    • Focal-Length 24-70
    • Focal Length (35mm) (APS-C) 36-105
    • Circular Aperture Yes
    • Aperture Blades 11
    • Angle of View (APS-C) 61º-23º
    • Angle of View (35mm) 84º-34º

Size and Weight

    • Width (cm) 13.00
    • Height (cm) 22.00
    • Weight (kg) 1.20
    • Carton Width (cm) 34.00
    • Carton Height (cm) 30.00
    • Carton Weight (kg) 8.46

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