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Full Frame E-Mount 70-200mm F2.8 G Master OSS Lens, , hi-res
85" KD-85X9000H Full Array LED 4K Android TV, , hi-res
LX-310 Turntable with BLUETOOTH connectivity, , hi-res
65" X90J | BRAVIA XR | Full Array LED | 4K Ultra HD | High Dynamic Range (HDR) | Smart TV (Google TV), , hi-res
FE 14mm F1.8 GM, , hi-res
Alpha 9 Full Frame camera with stacked CMOS sensor, , hi-res
XP700 X-Series Portable Wireless Speaker, , hi-res
Full Frame E-Mount 24mm F1.4 G-Master Lens, , hi-res
HT-RT40 5.1ch Home Cinema Soundbar System, , hi-res
FE 50mm F2.5 G, , hi-res
Alpha 7 III Digital E-Mount Camera with 35mm Full Frame Image Sensor (Body only), , hi-res
55" X80J | 4K Ultra HD | High Dynamic Range (HDR) | Smart TV (Google TV), , hi-res
Full Frame E-Mount FE 35mm F1.8 Wide-angle Prime Lens, , hi-res
Alpha 9 II full-frame camera with pro capability, , hi-res
55" KD-55A8H OLED 4K Android TV , , hi-res
Alpha 7C - Compact Digital E-Mount Camera with SEL2860 28-60mm Lens (Black), , hi-res
49" X8000H 4K Ultra HD with High Dynamic Range (HDR) Smart TV (Android TV) , , hi-res
Hi-Fi System with Bluetooth and DAB radio, , hi-res
ZX310 Folding Headphones (Blue), , hi-res
HT-X8500 2.1ch Dolby Atmos / DTS:X Single Soundbar with built-in subwoofer, , hi-res

Apple TV App

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FX-6 | Professional Camera

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SEL35F14GM

Available April 2021 - Order Now

The New BRAVIA XR™ TV

World’s first TV with cognitive intelligence

ILCE1B | The One

Available April 2021 - Pre-Order Now

Starting Never Ends

Discover the latest in Cameras

Latest Releases
  • 65" X90J | BRAVIA XR | Full Array LED | 4K Ultra HD | High Dynamic Range (HDR) | Smart TV (Google TV), , hi-res View Details
    65" X90J | BRAVIA XR | Full Array LED | 4K Ultra HD | High Dynamic Range (HDR) | Smart TV (Google TV)
    Model: XR65X90J
    $3,195.00 AUD
  • XP700 X-Series Portable Wireless Speaker, , hi-res View Details
    XP700 X-Series Portable Wireless Speaker
    Model: SRSXP700
    $699.00 AUD
  • XG500 X-Series Portable Wireless Speaker, , hi-res View Details
    XG500 X-Series Portable Wireless Speaker
    Model: SRSXG500
    $629.00 AUD
  • XP500 X-Series Portable Wireless Speaker, , hi-res View Details
    XP500 X-Series Portable Wireless Speaker
    Model: SRSXP500
    $499.00 AUD
  • FE 14mm F1.8 GM, , hi-res View Details
    FE 14mm F1.8 GM
    Model: SEL14F18GM
    $2,299.00 AUD
  • FE 50mm F1.2 GM, , hi-res View Details
    FE 50mm F1.2 GM
    Model: SEL50F12GM
    $3,399.00 AUD
  • FX3 Full-frame Cinema Line camera, , hi-res View Details
    FX3 Full-frame Cinema Line camera
    Model: ILMEFX3
    $6,699.00 AUD
  • FE 40mm F2.5 G, , hi-res View Details
    FE 40mm F2.5 G
    Model: SEL40F25G
    $999.00 AUD
  • FE 24mm F2.8 G, , hi-res View Details
    FE 24mm F2.8 G
    Model: SEL24F28G
    $979.00 AUD
  • FE 50mm F2.5 G, , hi-res View Details
    FE 50mm F2.5 G
    Model: SEL50F25G
    $979.00 AUD
  • XB13 EXTRA BASS Portable Wireless Speaker, , hi-res View Details
    XB13 EXTRA BASS Portable Wireless Speaker
    Model: SRSXB13B
    $89.00 AUD
  • Alpha 1 with superb resolution and speed, , hi-res View Details
    Alpha 1 with superb resolution and speed
    Model: ILCE1B
    $10,499.00 AUD
  • SRS-RA3000 Premium Wireless Speaker with Ambient Room-filling Sound, , hi-res View Details
    SRS-RA3000 Premium Wireless Speaker with Ambient Room-filling Sound
    Model: SRSRA3000
    $449.00 AUD
  • XB13 EXTRA BASS Portable Wireless Speaker, , hi-res View Details
    XB13 EXTRA BASS Portable Wireless Speaker
    Model: SRSXB13L
    $89.00 AUD
  • FE 35mm F1.4 GM, , hi-res View Details
    FE 35mm F1.4 GM
    Model: SEL35F14GM
    $2,449.00 AUD
  • XB13 EXTRA BASS Portable Wireless Speaker, , hi-res View Details
    XB13 EXTRA BASS Portable Wireless Speaker
    Model: SRSXB13C
    $89.00 AUD
  • Alpha 7C - Compact Digital E-Mount Camera with SEL2860 28-60mm Lens (Silver), , hi-res View Details
    Alpha 7C - Compact Digital E-Mount Camera with SEL2860 28-60mm Lens (Silver)
    Model: ILCE7CLS
    $3,499.00 AUD
  • LA-EA5 35mm Full-Frame A-Mount Adapter, , hi-res View Details
    LA-EA5 35mm Full-Frame A-Mount Adapter
    Model: LAEA5
    $449.00 AUD
  • HVL-F28RM External Flash with Wireless Radio Control , , hi-res View Details
    HVL-F28RM External Flash with Wireless Radio Control
    Model: HVLF28RM
    $449.00 AUD
  • Vlog camera ZV-1 (White), , hi-res View Details
    Vlog camera ZV-1 (White)
    Model: ZV1W
    $1,199.00 AUD

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