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New Release

Made for the moment

α6100 & α6600

Introducing two new APS-C cameras.

Capture the world around you with α6100 - Perfect for vlogging & everyday photography.

Power in your hands with α6600 - Premium all-rounder for video and stills.

Pre-order α6100 now
Pre-order α6600 now
New Release

MASTER Series A9G

Mastering shadows and highlights.

Embrace Reality.

Order A9G now
New Release

Truly wireless. Truly comfortable.

WF-1000XM3

No noise, no wires, no distraction.

Just exceptional sound, industry-leading noise cancellation and pure listening freedom.

Order WF1000XM3 now
Latest Offers
  • WH-1000XM3 Wireless Noise Cancelling Headphones, , hi-res View Details
    WH-1000XM3 Wireless Noise Cancelling Headphones
    Model: WH1000XM3B
    $549.95 AUD $395.00 AUD
  • WH-1000XM3 Wireless Noise Cancelling Headphones, , hi-res View Details
    WH-1000XM3 Wireless Noise Cancelling Headphones
    Model: WH1000XM3S
    $549.95 AUD $395.00 AUD
  • 75" X95G LED 4K Ultra HD High Dynamic Range Smart Android TV, , hi-res View Details
    75" X95G LED 4K Ultra HD High Dynamic Range Smart Android TV
    Model: KD75X9500G
    $5,799.00 AUD $4,295.00 AUD
  • 55" X95G LED 4K Ultra HD High Dynamic Range Smart Android TV, , hi-res View Details
    55" X95G LED 4K Ultra HD High Dynamic Range Smart Android TV
    Model: KD55X9500G
    $2,699.00 AUD $1,995.00 AUD
  • 65" X95G LED 4K Ultra HD High Dynamic Range Smart Android TV, , hi-res View Details
    65" X95G LED 4K Ultra HD High Dynamic Range Smart Android TV
    Model: KD65X9500G
    $3,499.00 AUD $2,495.00 AUD
  • 85" X95G LED 4K Ultra HD High Dynamic Range Smart Android TV, , hi-res View Details
    85" X95G LED 4K Ultra HD High Dynamic Range Smart Android TV
    Model: KD85X9500G
    $9,599.00 AUD $6,195.00 AUD
  • WF-1000XM3 Wireless Noise Cancelling Headphones (Black), , hi-res View Details
    WF-1000XM3 Wireless Noise Cancelling Headphones (Black)
    Model: WF1000XM3B
    $399.95 AUD
  • WF-1000XM3 Wireless Noise Cancelling Headphones (Platinum Silver), , hi-res View Details
    WF-1000XM3 Wireless Noise Cancelling Headphones (Platinum Silver)
    Model: WF1000XM3S
    $399.95 AUD
  • Alpha 7 III Digital E-Mount Camera with 35mm Full Frame Image Sensor (Body only), , hi-res View Details
    Alpha 7 III Digital E-Mount Camera with 35mm Full Frame Image Sensor (Body only)
    Model: ILCE7M3B
    $3,099.00 AUD $2,648.00 AUD
  • XB01 EXTRA BASS Portable BLUETOOTH Speaker (Black), , hi-res View Details
    XB01 EXTRA BASS Portable BLUETOOTH Speaker (Black)
    Model: SRSXB01B
    $49.00 AUD $29.00 AUD
  • CH700N Wireless Noise Cancelling Headphones (Black), , hi-res View Details
    CH700N Wireless Noise Cancelling Headphones (Black)
    Model: WHCH700NB
    $299.95 AUD $199.00 AUD
  • Premium 4K Ultra HD Blu-ray Player, , hi-res View Details
    Premium 4K Ultra HD Blu-ray Player
    Model: UBPX700
    $349.00 AUD $325.00 AUD
  • XB01 EXTRA BASS Portable BLUETOOTH Speaker (Blue), , hi-res View Details
    XB01 EXTRA BASS Portable BLUETOOTH Speaker (Blue)
    Model: SRSXB01L
    $49.00 AUD $29.00 AUD
  • HT-S100F 2ch Single Sound bar with Bluetooth technology, , hi-res View Details
    HT-S100F 2ch Single Sound bar with Bluetooth technology
    Model: HTS100F
    $249.00 AUD $198.00 AUD
  • HT-X9000F 2.1ch Dolby Atmos / DTS:X Sound bar with Bluetooth, , hi-res View Details
    HT-X9000F 2.1ch Dolby Atmos / DTS:X Sound bar with Bluetooth
    Model: HTX9000F
    $799.00 AUD $649.00 AUD
  • HT-X8500 2.1ch Dolby Atmos / DTS:X Single Sound Bar with built-in subwoofer, , hi-res View Details
    HT-X8500 2.1ch Dolby Atmos / DTS:X Single Sound Bar with built-in subwoofer
    Model: HTX8500
    $599.00 AUD $545.00 AUD
  • Full Frame E-Mount 24mm F1.4 G-Master Lens, , hi-res View Details
    Full Frame E-Mount 24mm F1.4 G-Master Lens
    Model: SEL24F14GM
    $2,299.00 AUD $2,198.00 AUD
  • XB01 EXTRA BASS Portable BLUETOOTH Speaker (White), , hi-res View Details
    XB01 EXTRA BASS Portable BLUETOOTH Speaker (White)
    Model: SRSXB01W
    $49.00 AUD $29.00 AUD
  • 5.1ch Dolby Atmos DTS:X Soundbar with Wi-Fi & Bluetooth technology, , hi-res View Details
    5.1ch Dolby Atmos DTS:X Soundbar with Wi-Fi & Bluetooth technology
    Model: HTZ9RF
    $1,499.00 AUD $1,295.00 AUD
  • RF995RK Wireless Headphones, , hi-res View Details
    RF995RK Wireless Headphones
    Model: MDRRF995RK
    $219.95 AUD $149.00 AUD

What's new?

Our existing and inspiring latest products

Montaigne’s New Album ‘Complex’

Out Now

Power up your play

PlayStation Plus

40th Birthday

The Walkman

Sony Alpha Awards 2019

26 September 2019

#VlogWithSony

Create with Confidence - view our vlogging range

Rocketman 4K Ultra HD™ & Blu-ray™

OUT NOW

Latest Releases
  • 77" A9G MASTER Series OLED 4K Ultra HD High Dynamic Range Android TV , , hi-res View Details
    77" A9G MASTER Series OLED 4K Ultra HD High Dynamic Range Android TV
    Model: KD77A9G
    $14,399.00 AUD $10,995.00 AUD
  • Alpha 6100 Digital E-Mount Camera with 24.2MP APS-C Sensor, , hi-res View Details
    Alpha 6100 Digital E-Mount Camera with 24.2MP APS-C Sensor
    Model: ILCE6100B
    $1,349.00 AUD $1,298.00 AUD
  • 55" A9G MASTER Series OLED 4K Ultra HD High Dynamic Range Android TV, , hi-res View Details
    55" A9G MASTER Series OLED 4K Ultra HD High Dynamic Range Android TV
    Model: KD55A9G
    $5,199.00 AUD
  • 85" Z9G MASTER Series LED 8K High Dynamic Range Android TV, , hi-res View Details
    85" Z9G MASTER Series LED 8K High Dynamic Range Android TV
    Model: KD85Z9G
    $26,399.00 AUD $21,995.00 AUD
  • Alpha 6600 Premium Digital E-Mount Camera with 24.2MP APS-C Sensor , , hi-res View Details
    Alpha 6600 Premium Digital E-Mount Camera with 24.2MP APS-C Sensor
    Model: ILCE6600B
    $2,399.00 AUD $2,298.00 AUD
  • WF-1000XM3 Wireless Noise Cancelling Headphones (Platinum Silver), , hi-res View Details
    WF-1000XM3 Wireless Noise Cancelling Headphones (Platinum Silver)
    Model: WF1000XM3S
    $399.95 AUD
  • Alpha 7R IV 35mm Full Frame E-Mount Digital Camera with 61.0 MP, , hi-res View Details
    Alpha 7R IV 35mm Full Frame E-Mount Digital Camera with 61.0 MP
    Model: ILCE7RM4B
    $5,699.00 AUD
  • WF-1000XM3 Wireless Noise Cancelling Headphones (Black), , hi-res View Details
    WF-1000XM3 Wireless Noise Cancelling Headphones (Black)
    Model: WF1000XM3B
    $399.95 AUD
  • 65" A9G MASTER Series OLED 4K Ultra HD High Dynamic Range Android TV, , hi-res View Details
    65" A9G MASTER Series OLED 4K Ultra HD High Dynamic Range Android TV
    Model: KD65A9G
    $7,199.00 AUD $5,495.00 AUD
  • RX100 VII Ultra Fast Broad Zoom Camera with Real-time Tracking and Eye AF, , hi-res View Details
    RX100 VII Ultra Fast Broad Zoom Camera with Real-time Tracking and Eye AF
    Model: DSCRX100M7
    $1,999.00 AUD
  • WH-XB900N EXTRA BASS Wireless Noise Cancelling Headphones (Blue), , hi-res View Details
    WH-XB900N EXTRA BASS Wireless Noise Cancelling Headphones (Blue)
    Model: WHXB900NL
    $399.95 AUD
  • Alpha 6600 Premium E-mount APS-C Camera with 18-135mm Zoom Lens , , hi-res View Details
    Alpha 6600 Premium E-mount APS-C Camera with 18-135mm Zoom Lens
    Model: ILCE6600MB
    $2,999.00 AUD $2,898.00 AUD
  • APS-C E-Mount 70-350mm F4.5-6.3 G OSS Zoom Lens, , hi-res View Details
    APS-C E-Mount 70-350mm F4.5-6.3 G OSS Zoom Lens
    Model: SEL70350G
    $1,599.00 AUD
  • Alpha 6100 Digital E-Mount Camera (Black) with 16-50mm Lens , , hi-res View Details
    Alpha 6100 Digital E-Mount Camera (Black) with 16-50mm Lens
    Model: ILCE6100LB
    $1,549.00 AUD $1,498.00 AUD
  • WI-C200 Wireless In-ear Headphones (Black), , hi-res View Details
    WI-C200 Wireless In-ear Headphones (Black)
    Model: WIC200B
    $59.95 AUD $59.00 AUD
  • Full Frame E-Mount FE 35mm F1.8 Wide-angle Prime Lens, , hi-res View Details
    Full Frame E-Mount FE 35mm F1.8 Wide-angle Prime Lens
    Model: SEL35F18F
    $1,149.00 AUD
  • WI-C310 Wireless In-ear Headphones (Black), , hi-res View Details
    WI-C310 Wireless In-ear Headphones (Black)
    Model: WIC310B
    $79.95 AUD $79.00 AUD
  • WI-C200 Wireless In-ear Headphones (White), , hi-res View Details
    WI-C200 Wireless In-ear Headphones (White)
    Model: WIC200W
    $59.95 AUD $59.00 AUD
  • WI-C310 Wireless In-ear Headphones (Blue), , hi-res View Details
    WI-C310 Wireless In-ear Headphones (Blue)
    Model: WIC310L
    $79.95 AUD
  • WI-C310 Wireless In-ear Headphones (White), , hi-res View Details
    WI-C310 Wireless In-ear Headphones (White)
    Model: WIC310W
    $79.95 AUD

Master Series | Z9G

Explore the creator's vision in 8K

Signature Series | IERZ1R

In-ear Headphones

Charge on the Go

WF-1000XM3 Truly Wireless Noise-Canceling Headphones

ATMOS Sound

HT-X8500 - Cinematic atmosphere, powerful built-in bass

Tiny But Tough

RX0 II - Premium Image Quality from an Ultra-compact Body

NEW RELEASE

RX100 VII - Pro features in a to go package

Hear every note with EXTRA BASS™

WH-XB900N Wireless Noise Cancelling Headphones

Sony Store | Shop Direct from Sony

Your Digital Imaging Destination

Sony Store | New Line-Up of Mirrorless Cameras

LEARN ABOUT THE NEW Alpha 6600& Alpha 6100

Sony Store

Westfield Chatswood

Sony Store

Castle Towers Shopping Centre

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Westfield Parramatta

Sony Store | In Stock Now

WF-1000XM3 Black & Silver

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