Add to wishlist

Log in to add to your wishlist.
NEW RELEASE
Placeholder carousel.

Full Frame E-Mount FE 24-70mm F2.8 G Master Lens II

  • E-mount Full Frame format
  • G Master standard F2.8 zoom
  • Compact and light weight with G Master quality
Model: SEL2470GM2

Details

Product Actions

Request a price match*
Delivery
Pre-Order Next estimated shipping date is 30 May 2022

Shipping & Delivery: Timeframes shown are subject to change. Delivery cut-off times are based off AEST, and approximate business days. *Shipping defined as departure from warehouse

Request a Price Match
Request a price match, and if successful we'll respond soon.* Make sure to create a Sony account and leave a phone number.
Request A Price Match Set A Price Alert

Terms & Conditions / Information*

Request a price match

$
+61
Yes, I consent to receiving promotional and other marketing messages from Sony and understand the Sony Privacy Collection Notice and privacy policy.

I understand that I can opt out of these communications at any time.

We do not share your personal info. See our Privacy Policy for more information. To subscribe to communication click here or log into your account.
What can I request for a price match?
Your request may be eligible for price matching if it is:

An identical model

The product must be a matching brand, model number and colour to be eligible.

Available to purchase

We may match selected local retailers (including their online prices) once verified and item must in stock or pre-order online or in store.

Not shown on our exclusions list

Exclusions apply including, but not limited to, competitor’s service prices, special or hourly sales, bonus buy offers.
See our full list of exclusions

A local retailer

The retailer must have a local business number (ABN/ACN or NZBN) and be registered for Goods and Services Tax ("GST").

Request a Price Match online or in-store
After reviewing the above criteria, follow the simple steps below:
Online
In-Store
1 1

Find a Qualifying Product

While online, find a qualifying product from a local retailer's website that would like to request a price match from. Make sure the product is identical to our product (model number and colour). The price must be current on the day of request and available to purchase at that price. The retailer must have a local business number (ABN or NZBN) and be registered for Goods and Services Tax ("GST").

2 2

Fill out the form to request a Price Match

On selected pages, fill out the form and submit your request. Note, some models are excluded. Please be prepared to direct our support staff to the ad or website that is displaying the current lower price you would like to match.

Should your price match request be successful, we will contact you and update your shopping cart. Make sure to create/sign into your account and add the product to cart to make this quicker.

1 1

Find a Qualifying Product

Find a qualifying product that you want Sony to price match from a local retailer. Make sure the product is identical to our product (model number and colour). The price must be current on the day of request and available to purchase at that price. The retailer must have a local business number (ABN or NZBN) and be registered for Goods and Services Tax ("GST").

2 2

Price Match In Store

Take your catalogue, flyer, or printed email into one of our Sony Stores to request a price match.

Price Match Details & Exclusions
Special Considerations
  • *At Sony's discretion, we may match pricing with a local retailer (including their online prices).


Exclusions
  • Items out of stock, on backorder or end of line products;
  • Corporate (B2B) prices and quotes;
  • Overseas models & colour variations that are not available locally (eg: from parallel importers and grey market distributers);
  • Commercial quantities and pricing (eg: a reduced price not available to the public);
  • Prices where an item is part of a package or bundle;
  • Pricing errors that are lower as a result of an error by the retailer (e.g. technical issues, misquoted prices);
  • Cashback, credit card/payment method rebates and coupon offers (eg: cashback or reduced price requiring a coupon or electronic codewords);
  • Stock liquidations (i.e. clearance products or goods sold by a business placed into receivership);
  • Accounts eligible for exclusive pricing/offers including Sony Staff or Sony Partners that an account;
  • Affiliate promotions that are promoted on behalf of a retailer;
  • Clearance or warehouse outlets;
  • Flash sales lasting less than 12 hours and “doorbuster” sales ;
  • Marketplace sellers and dropshippers;
  • Interest Free and Finance offers where payment method is part of the condition of a price;
  • Offers and promotions where loyalty points may make up a component of the payment;
If you have any questions, contact us here or simply submit a price match a request.

Sony Scene

Sony Scene is designed by photographers, for photographers.

Make the most of this amazing craft and explore an exciting range of events, competitions, articles and resources.


Sony Imaging PRO Support

Unparalleled support for professional photographers

Delivery Information

Please note, we cannot deliver to PO Boxes, Parcel Lockers or international destinations and currently authority to leave (ATL) at doorsteps or un-signed is not available.

Delivery Australia

Australia

Regular deliveries to NSW, QLD and VIC metro areas should be received within 1-5 business days. For ACT, SA, WA, TAS, NT metro and other rural areas, orders should be received within 1-7 business days.

Delivery New Zealand

New Zealand

Regular deliveries to Metro areas should be received within 1-5 business days. For rural areas and Stewart Island, orders should be received within 1-7 business days but may dependant on local carriers.

Delivery Costs

Delivery Fees

Some orders may be charged a small delivery fee as part of the convenience of getting your order delivered to your doorstep. See checkout for final costs.

Delivery Sale Periods

Sale Periods

Delivery delays may be experienced during sale periods due to high demand.

  • For returns, see our returns information for more details.
  • Shipping is only available to customers within NSW, VIC, ACT, QLD, SA, WA, NT, TAS only for orders on store.sony.com.au and to North Island, South Island, Stewart Island addresses only for orders on store.sony.co.nz
  • For items over 20kg, Sony (or an authorised logistics provider) will contact to arrange a delivery time. Certain factors such as size, shipping address or volume of deliveries may delay shipments.
  • Pick up and collection of orders are not available.
  • Delivery is currently during standard business hours only.
Where To Buy
Sony Direct
Sony Direct
Sony Stores
Shop Now

Next-generation G Master standard zoom

The FE 24-70mm F2.8 GM is an updated “holy trinity” standard zoom, packing evolved optics and AF performance into a convenient, compact, lightweight zoom design that offers maximum mobility for both stills and movies. It is an ideal match for high-performance compact α system bodies, and will cover a wide range of shooting situations.

Next-generation G Master standard zoom
High resolution rivals the best primes
High resolution rivals the best primes
Excellent contrast at high spatial frequencies means superb resolution even at F2.8. Two high-precision XA (extreme aspherical) elements, two ED (Extra-low dispersion) glass elements, two Super ED glass elements, and a floating focus mechanism control chromatic aberration, astigmatism, distortion, and coma at all zoom and aperture settings. Nano AR Coating II subdues flare and ghosting for outstanding clarity.
Stunning G Master bokeh
Stunning G Master bokeh
Exquisite F2.8 bokeh extends throughout the zoom range thanks to advanced optical design and a new 11-blade aperture unit. Bokeh is enhanced by precise control of spherical aberration during design and for each lens during manufacture. Two XA elements with 0.01-micron precision suppress onion ring bokeh. Minimum focusing distance is 0.21 meters at 24 mm and 0.30 meters at 70 mm, with max. magnification of 0.32x.
The most compact, lightweight, and versatile in its class
The most compact, lightweight, and versatile in its class
The smallest and lightest F2.8 24-70mm zoom in its class, this lens offers unprecedented flexibility and freedom. It weighs just 695 grams, 191 grams less than the previous model. Its length has been reduced by 16 mm, and overall volume has been reduced by approximately 18%. Impressive portability and mobility make it a good choice for professional or enthusiast still or movie use in a wide range of situations.
Fast, precise AF and excellent response
Fast, precise AF and excellent response
Four of Sony’s original XD (extreme dynamic) Linear Motors, a floating focus mechanism, and advanced lens control achieve high AF precision and approximately 2x better tracking performance while zooming than the previous model. With a compatible body it can shoot at up to 30 frames per second. The new aperture unit also contributes to high speed, enabling full AF tracking performance even when shooting with the aperture stopped down.
Excellent control and reliability in any environment
Excellent control and reliability in any environment
An updated dust and moisture resistant design provides extra reliability for outdoor use in challenging conditions, and a fluorine coating keeps the front element clean. Convenient operation of circular polarizing and variable ND filters (optional) is provided by a special opening in the supplied lens hood. Two customizable focus hold buttons are provided for easy access and convenient control when shooting in any orientation.

Key Features

Zoom smoothness switch

Zoom smoothness switch

Zoom ring torque can be adjusted via a two-position switch. With the switch in the Tight position the barrel won't extend unexpectedly during transportation or when the lens used on a tripod. The Smooth position provides light zoom operation for flexible, responsive shooting while also making it easy to produce smooth slow zoom for movies.

Aperture click and iris lock switches

Aperture click and iris lock switches

An aperture ring provides direct, rapid control. The aperture ring click stops can be turned ON to provide tactile feedback when shooting stills, or OFF for smooth, silent control when shooting movies. There is also an iris lock switch that prevents the aperture ring from being accidentally moved between the [A] and F2.8 ~ F22 settings.

Customizable focus hold buttons

Customizable focus hold buttons

Two customizable focus hold buttons are provided for easy access and convenient control when shooting in horizontal or vertical orientation, and just about any angle. An alternative function can be assigned to the focus hold buttons from the body menus.

Lens hood with filter window

Lens hood with filter window

The supplied lens hood features an opening that allows convenient operation of circular polarizing and variable ND filters.

Dust and moisture resistant design

Dust and moisture resistant design

An updated dust and moisture resistant design provides extra reliability for outdoor use in challenging conditions. Silicon seals around buttons and switches and a rubber gasket around the lens mount greatly reduce the likelihood of dust and moisture incursion.

Fluorine front element coating

Fluorine front element coating

The front lens element features a fluorine coating that repels water, oil, and other contaminants, while making it easier to wipe off any contaminants or fingerprints that do become attached to the lens surface.

High resolution rivals the best primes

High resolution rivals the best primes

Excellent contrast at high spatial frequencies means superb resolution even at F2.8. Two high-precision XA (extreme aspherical) elements, two ED (Extra-low dispersion) glass elements, two Super ED glass elements, and a floating focus mechanism control aberration, for sharp, clear images at all zoom and aperture settings.

Minimal flare and ghosting

Minimal flare and ghosting

Nano AR Coating II technology produces a uniform anti-reflection coating on lens surfaces, effectively subduing flare and ghosting. The lens's design suppresses internal reflections that can reduce clarity when shooting landscapes, sports, and a variety of other subjects. Excellent clarity is also an advantage for live streaming and similar events.

Stunning G Master bokeh

Stunning G Master bokeh

Beautiful F2.8 bokeh extends throughout the zoom range thanks to advanced optics and a new 11-blade aperture unit. Bokeh is enhanced by precise control of spherical aberration during both design and manufacture. Two precision XA elements suppress onion ring bokeh, while ED glass elements prevent color bleeding for natural-looking circular bokeh.

Excellent close-up performance

Excellent close-up performance

Minimum focusing distance is 0.21 meters at 24 mm and 0.30 meters at 70 mm, with maximum magnification of 0.32x. Deep bokeh at F2.8 is great for close ups. Floating focus ensures ideal sharpness throughout the zoom range and at all focusing distances, while inner focus enables impressive close-up stills or movies where space is limited.

Specifications

Format / Type

    • Format Full Frame
    • Best For portrait, landscape, sports-action, astrophotography, cityscape, seascape, travel, all-rounder

Focal Length

    • Focal-Length 24-70
    • Focal Length (35mm) (APS-C) 36-105

Stabilisation

    • Image stabilization (SteadyShot) - (body-integrated)

Filter

    • Filter Diameter 82

Lens Specifications

    • Zoom system Manual
    • Teleconverter compatibility (x2.0) -
    • Teleconverter compatibility (x1.4) -
    • Minimum Focus Distance 0.21(W)-0.3(T) m(0.69(W)-0.99(T) ft)
    • Minimum Aperture (F) 22
    • Maximum Magnification ratio 0.32 x
    • Maximum aperture (F) 2.8
    • Lens Groups / Elements 15-20
    • Hood Type Petal shape, bayonet type
    • Format Full Frame
    • Focal-Length 24-70
    • Focal Length (35mm) (APS-C) 36-105
    • Circular Aperture Yes
    • Aperture Blades 11
    • Angle of View (APS-C) 61º-23º
    • Angle of View (35mm) 84º-34º

Size and Weight

    • Width (cm) 0.00
    • Height (cm) 0.00
    • Weight (kg) 0.00

Reviews

Please note: Some product variations, services and/or features mentioned within Product Reviews may not be available in all countries.

Support

Warranty

When you purchase a Sony product, you have the peace of mind in knowing that your product is covered by Sony's Standard Warranty provided by Sony Australia Limited (for Australian purchases) and Sony New Zealand Limited (for New Zealand purchases)

Price Alert
Let us tell you when the price drops.
Price Alert Set!
We will contact you as soon the price drops.
Price Alert product-image
Send me SMS updates at
Example: +61412345678 or +61212345678
When the price drops below
SEL2470GM2

Yes, I consent to receiving promotional and other marketing messages from Sony & understand that I can opt out of these communications at any time and have read and understood the Sony Privacy Collection Notice and privacy policy.