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![a7R VI full-frame high-resolution camera, , hi-res]( "a7R VI full-frame high-resolution camera,")
$6,999.00 AUDBundle and Save by pairing the α7R VI full-frame high-resolution camera (ILCE7RM6B) with the FE 16-35mm F2.8 GM II Lens (SEL1635GM2). Learn More about Camera Bundles.*Bundle and save on selected camera + lens pairings. Learn More about Camera Bundles.Simply send in your eligible camera or lens, have it verified, and receive a Sony Discount Coupon* to put towards your next purchase. **T&Cs apply.. Learn More about Trade-In. Start Trade-In. *Exclusions + T&Cs apply..Bonus Hot Shoe Cover (GWPHOTSHOE) valued at $49 when you purchase Select Camera Bodies. While Stocks Last. T&Cs Apply.Save up to $80 on eligible orders* when you use code "SONYSAVE" at check out. Receive $30 off eligible orders over $299, and $80 off eligible orders over $499. Shop Offer Ends 11:59PM AEDT 6/01/2027. Exclusions & T&Cs ApplySign Up Offer - Enjoy 10% Off this product (100 cap per order) with your Single Use Code when you join My Sony^. T&Cs ApplyBonus 240GB CEA-G Series CFexpress Type A Memory Card (CEAG240T) valued at $499 when you purchase an α7R VI full-frame high-resolution camera (ILCE7RM6B). While Stocks Last. T&Cs Apply. -
![Alpha 9 III with global shutter, , hi-res]( "Alpha 9 III with global shutter,")
$8,999.00 AUDBundle and Save by pairing the α9 III with global shutter camera (ILCE9M3B) with the FE 100-400mm F4.5 GM OSS Lens ( SEL100400MC). Learn More about Camera Bundles.*Bundle and save on selected camera + lens pairings. Learn More about Camera Bundles.Simply send in your eligible camera or lens, have it verified, and receive a Sony Discount Coupon* to put towards your next purchase. **T&Cs apply.. Learn More about Trade-In. Start Trade-In. *Exclusions + T&Cs apply..Save up to $80 on eligible orders* when you use code "SONYSAVE" at check out. Receive $30 off eligible orders over $299, and $80 off eligible orders over $499. Shop Offer Ends 11:59PM AEDT 6/01/2027. Exclusions & T&Cs ApplySign Up Offer - Enjoy 10% Off this product (100 cap per order) with your Single Use Code when you join My Sony^. T&Cs Apply -
![Alpha 7R V 35mm Full-Frame Camera with 61.0MP (Body only), , hi-res]( "Alpha 7R V 35mm Full-Frame Camera with 61.0MP (Body only),")
$4,799.00 AUDSimply send in your eligible camera or lens, have it verified, and receive a Sony Discount Coupon* to put towards your next purchase. **T&Cs apply.. Learn More about Trade-In. Start Trade-In. *Exclusions + T&Cs apply..Save up to $80 on eligible orders* when you use code "SONYSAVE" at check out. Receive $30 off eligible orders over $299, and $80 off eligible orders over $499. Shop Offer Ends 11:59PM AEDT 6/01/2027. Exclusions & T&Cs ApplySign Up Offer - Enjoy 10% Off this product (100 cap per order) with your Single Use Code when you join My Sony^. T&Cs Apply -
![Alpha 1 II, , hi-res]( "Alpha 1 II,")
$9,999.00 AUDBundle and Save by pairing the α1 II flagship for professionals camera (ILCE1M2B) with the FE 70-200mm F2.8 GM OSS II Lens (SEL70200GM2). Learn More about Camera Bundles.Bundle and Save by pairing the α1 II flagship for professionals camera (ILCE1M2B) with the FE 400-800mm F6.3-8 G OSS Lens (SEL400800G). Learn More about Camera Bundles.Bundle and Save by pairing the α1 II flagship for professionals camera (ILCE1M2B) with the FE 100-400mm F4.5 GM OSS Lens (SEL100400MC). Learn More about Camera Bundles.*Bundle and save on selected camera + lens pairings. Learn More about Camera Bundles.Simply send in your eligible camera or lens, have it verified, and receive a Sony Discount Coupon* to put towards your next purchase. **T&Cs apply.. Learn More about Trade-In. Start Trade-In. *Exclusions + T&Cs apply..Save up to $80 on eligible orders* when you use code "SONYSAVE" at check out. Receive $30 off eligible orders over $299, and $80 off eligible orders over $499. Shop Offer Ends 11:59PM AEDT 6/01/2027. Exclusions & T&Cs ApplySign Up Offer - Enjoy 10% Off this product (100 cap per order) with your Single Use Code when you join My Sony^. T&Cs Apply -
![Full Frame E-Mount 600mm F4 G Master OSS Lens, , hi-res]( "Full Frame E-Mount 600mm F4 G Master OSS Lens,")
![Full Frame E-Mount 600mm F4 G Master OSS Lens, , lifestyle-image]( "Full Frame E-Mount 600mm F4 G Master OSS Lens,")
$21,999.00 AUDSimply send in your eligible camera or lens, have it verified, and receive a Sony Discount Coupon* to put towards your next purchase. **T&Cs apply.. Learn More about Trade-In. Start Trade-In. *Exclusions + T&Cs apply..Save up to $80 on eligible orders* when you use code "SONYSAVE" at check out. Receive $30 off eligible orders over $299, and $80 off eligible orders over $499. Shop Offer Ends 11:59PM AEDT 6/01/2027. Exclusions & T&Cs Apply -
![Full Frame E-Mount FE 400mm F2.8 G Master OSS Lens, , hi-res]( "Full Frame E-Mount FE 400mm F2.8 G Master OSS Lens,")
![Full Frame E-Mount FE 400mm F2.8 G Master OSS Lens, , lifestyle-image]( "Full Frame E-Mount FE 400mm F2.8 G Master OSS Lens,")
$19,499.00 AUDSimply send in your eligible camera or lens, have it verified, and receive a Sony Discount Coupon* to put towards your next purchase. **T&Cs apply.. Learn More about Trade-In. Start Trade-In. *Exclusions + T&Cs apply..Save up to $80 on eligible orders* when you use code "SONYSAVE" at check out. Receive $30 off eligible orders over $299, and $80 off eligible orders over $499. Shop Offer Ends 11:59PM AEDT 6/01/2027. Exclusions & T&Cs Apply -
![FE 100-400mm F4.5 GM OSS, , hi-res]( "FE 100-400mm F4.5 GM OSS,")
$6,899.00 AUDBundle and Save by pairing the α1 II flagship for professionals camera (ILCE1M2B) with the FE 100-400mm F4.5 GM OSS Lens (SEL100400MC). Learn More about Camera Bundles.Bundle and Save by pairing the α9 III with global shutter camera (ILCE9M3B) with the FE 100-400mm F4.5 GM OSS Lens ( SEL100400MC). Learn More about Camera Bundles.*Bundle and save on selected camera + lens pairings. Learn More about Camera Bundles.Simply send in your eligible camera or lens, have it verified, and receive a Sony Discount Coupon* to put towards your next purchase. **T&Cs apply.. Learn More about Trade-In. Start Trade-In. *Exclusions + T&Cs apply..Save up to $80 on eligible orders* when you use code "SONYSAVE" at check out. Receive $30 off eligible orders over $299, and $80 off eligible orders over $499. Shop Offer Ends 11:59PM AEDT 6/01/2027. Exclusions & T&Cs ApplySign Up Offer - Enjoy 10% Off this product (100 cap per order) with your Single Use Code when you join My Sony^. T&Cs Apply -
![FE 50mm F1.4 GM, , hi-res]( "FE 50mm F1.4 GM,")
$1,999.00 AUDBundle and Save by pairing the α7 V full-frame hybrid camera (ILCE7M5B) with the FE 50mm F1.4 GM Lens (SEL50F14GM). Learn More about Camera Bundles.*Bundle and save on selected camera + lens pairings. Learn More about Camera Bundles.Simply send in your eligible camera or lens, have it verified, and receive a Sony Discount Coupon* to put towards your next purchase. **T&Cs apply.. Learn More about Trade-In. Start Trade-In. *Exclusions + T&Cs apply..Save up to $80 on eligible orders* when you use code "SONYSAVE" at check out. Receive $30 off eligible orders over $299, and $80 off eligible orders over $499. Shop Offer Ends 11:59PM AEDT 6/01/2027. Exclusions & T&Cs ApplySign Up Offer - Enjoy 10% Off this product (100 cap per order) with your Single Use Code when you join My Sony^. T&Cs Apply -
![FE 50-150mm F2 G Master Telephoto Zoom Lens, , hi-res]( "FE 50-150mm F2 G Master Telephoto Zoom Lens,")
$5,499.00 AUDSimply send in your eligible camera or lens, have it verified, and receive a Sony Discount Coupon* to put towards your next purchase. **T&Cs apply.. Learn More about Trade-In. Start Trade-In. *Exclusions + T&Cs apply..Save up to $80 on eligible orders* when you use code "SONYSAVE" at check out. Receive $30 off eligible orders over $299, and $80 off eligible orders over $499. Shop Offer Ends 11:59PM AEDT 6/01/2027. Exclusions & T&Cs ApplySign Up Offer - Enjoy 10% Off this product (100 cap per order) with your Single Use Code when you join My Sony^. T&Cs Apply -
![FE 300mm F2.8 GM OSS, , hi-res]( "FE 300mm F2.8 GM OSS,")
$8,799.00 AUDSimply send in your eligible camera or lens, have it verified, and receive a Sony Discount Coupon* to put towards your next purchase. **T&Cs apply.. Learn More about Trade-In. Start Trade-In. *Exclusions + T&Cs apply..Save up to $80 on eligible orders* when you use code "SONYSAVE" at check out. Receive $30 off eligible orders over $299, and $80 off eligible orders over $499. Shop Offer Ends 11:59PM AEDT 6/01/2027. Exclusions & T&Cs ApplySign Up Offer - Enjoy 10% Off this product (100 cap per order) with your Single Use Code when you join My Sony^. T&Cs Apply -
![Full Frame E-Mount 70-200mm F2.8 GM OSS II Lens, , hi-res]( "Full Frame E-Mount 70-200mm F2.8 GM OSS II Lens,")
$3,299.00 AUDBundle and Save by pairing the α1 II flagship for professionals camera (ILCE1M2B) with the FE 70-200mm F2.8 GM OSS II Lens (SEL70200GM2). Learn More about Camera Bundles.*Bundle and save on selected camera + lens pairings. Learn More about Camera Bundles.Simply send in your eligible camera or lens, have it verified, and receive a Sony Discount Coupon* to put towards your next purchase. **T&Cs apply.. Learn More about Trade-In. Start Trade-In. *Exclusions + T&Cs apply..Save up to $80 on eligible orders* when you use code "SONYSAVE" at check out. Receive $30 off eligible orders over $299, and $80 off eligible orders over $499. Shop Offer Ends 11:59PM AEDT 6/01/2027. Exclusions & T&Cs ApplySign Up Offer - Enjoy 10% Off this product (100 cap per order) with your Single Use Code when you join My Sony^. T&Cs Apply -
![Full Frame E-Mount FE 24-70mm F2.8 G Master Lens II, , hi-res]( "Full Frame E-Mount FE 24-70mm F2.8 G Master Lens II,")
$2,699.00 AUDBundle and Save by pairing the Alpha 7S III with pro movie/still capability camera (ILCE7SM3B) with the FE 24-70mm F2.8 GM II Lens (SEL2470GM2). Learn More about Camera Bundles.Bundle and Save by pairing the α7 V full-frame hybrid camera camera (ILCE7M5B) with the FE 24-70mm F2.8 GM II Lens (SEL2470GM2). Learn More about Camera Bundles.*Bundle and save on selected camera + lens pairings. Learn More about Camera Bundles.Simply send in your eligible camera or lens, have it verified, and receive a Sony Discount Coupon* to put towards your next purchase. **T&Cs apply.. Learn More about Trade-In. Start Trade-In. *Exclusions + T&Cs apply..Save up to $80 on eligible orders* when you use code "SONYSAVE" at check out. Receive $30 off eligible orders over $299, and $80 off eligible orders over $499. Shop Offer Ends 11:59PM AEDT 6/01/2027. Exclusions & T&Cs ApplySign Up Offer - Enjoy 10% Off this product (100 cap per order) with your Single Use Code when you join My Sony^. T&Cs Apply
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